How VRG GRL Achieved 25.1x ROI with Instant Audiences

How VRG GRL Achieved 25.1x ROI with Instant Audiences

VRG GRL is an Australian fashion brand based in Brisbane, celebrated for its bold designs, in-house prints, and thoughtfully crafted silhouettes.

VRG GRL is an Australian fashion brand based in Brisbane, celebrated for its bold designs, in-house prints, and thoughtfully crafted silhouettes.

Results

Results

25.1x

25.1x

25.1x

Return on Investment

40%

40%

40%

Revenue Increase

Overview

Overview

Since its founding in 2008, VRG GRL has been a pioneer in empowering women to express themselves through style. By combining creativity and color, the brand delivers unique, high-quality clothing designed to inspire confidence and individuality.

Since its founding in 2008, VRG GRL has been a pioneer in empowering women to express themselves through style. By combining creativity and color, the brand delivers unique, high-quality clothing designed to inspire confidence and individuality.

Challenge

Challenge

Challenge

VRG GRL faced challenges in re-engaging visitors who browsed their website but left without completing a purchase. The brand sought a solution to recover lost sales and maintain steady growth by identifying and reconnecting with potential customers.

VRG GRL faced challenges in re-engaging visitors who browsed their website but left without completing a purchase. The brand sought a solution to recover lost sales and maintain steady growth by identifying and reconnecting with potential customers.

Solution

Solution

Solution

VRG GRL implemented Instant Audiences to:

VRG GRL implemented Instant Audiences to:

  • Identify and reconnect with shoppers: Capture opted-in visitors to ensure ongoing engagement beyond cookie-based limitations.

  • Enhance abandonment flows: Generate 29,687 additional abandonment triggers to Klaviyo, driving personalized recovery campaigns.

  • Recover lost revenue: Use timely and relevant reminders to bring shoppers back to their carts and complete purchases.

  • Identify and reconnect with shoppers: Capture opted-in visitors to ensure ongoing engagement beyond cookie-based limitations.

  • Enhance abandonment flows: Generate 29,687 additional abandonment triggers to Klaviyo, driving personalized recovery campaigns.

  • Recover lost revenue: Use timely and relevant reminders to bring shoppers back to their carts and complete purchases.

With Instant Audiences, VRG GRL has strengthened its ability to re-engage shoppers and recover lost revenue. By optimizing their recovery strategies, VRG GRL continues to empower women to express their unique style and confidence through fashion.

With Instant Audiences, VRG GRL has strengthened its ability to re-engage shoppers and recover lost revenue. By optimizing their recovery strategies, VRG GRL continues to empower women to express their unique style and confidence through fashion.

Under $1M
$1M-$10M
Over $10M
Under $1M
$1M-$10M
Over $10M
Under $1M
$1M-$10M
Over $10M

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See how Instant can power the same revenue growth for your brand.

See how Instant can power the same revenue growth for your brand.

See how Instant can power the same revenue growth for your brand.

See how Instant can power the same revenue growth for your brand.

Under $1M
$1M-$10M
Over $10M
Under $1M
$1M-$10M
Over $10M
Under $1M
$1M-$10M
Over $10M

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