Beauty & Cosmetics
$150k+
Incremental Revenue
20k
Retargeted Shoppers
62x
ROI
Sustainably sourced collagen products that are both delicious and effective.
Beauty & Cosmetics
$150k+
Incremental Revenue
20k
Retargeted Shoppers
62x
ROI
Sustainably sourced collagen products that are both delicious and effective.
Challenge
The Collagen Co. is dedicated to boosting their customers' inner confidence, but after incredible growth and success, they ran into a significant marketing challenge.
A large portion of their website traffic was anonymous, evading their remarketing methods and resulting in lost revenue. Recognising the need for a solution, The Collagen Co. turned to Instant to engage these high-intent shoppers and recover abandoned cart revenue.
Solution
As a well-established brand renowned for its robust marketing strategy, The Collagen Co harnessed the power of Instant Audiences to achieve success in expanding their email outreach, capitalising on abandoned cart revenue.
Through Instant Audiences, The Collagen Co. was able to:
Identify high-intent anonymous shoppers, expanding their email database with fresh and high-intent subscribers.
Penetrate previously untapped markets, resulting in a surge of abandoned cart revenue.
Increase customer acquisition rates, fostering greater loyalty and retention among their customer base.
Result
After using Instant Audiences for 30x days, The Collagen Co. were able to achieve highly rewarding growth alongside their existing Klaviyo flow setup:
Incremental Revenue: $150k+
Retargeted Shoppers: 20k
ROI: 62x
"Instant Audiences has amplified our email marketing strategy. Since we’ve worked with the Instant Team, we’ve continued to see fantastic results in email list growth and increased abandoned cart revenue. We can’t wait to see what’s next!"
- Nicole Mitrov, Digital Content Manager
Challenge
The Collagen Co. is dedicated to boosting their customers' inner confidence, but after incredible growth and success, they ran into a significant marketing challenge.
A large portion of their website traffic was anonymous, evading their remarketing methods and resulting in lost revenue. Recognising the need for a solution, The Collagen Co. turned to Instant to engage these high-intent shoppers and recover abandoned cart revenue.
Solution
As a well-established brand renowned for its robust marketing strategy, The Collagen Co harnessed the power of Instant Audiences to achieve success in expanding their email outreach, capitalising on abandoned cart revenue.
Through Instant Audiences, The Collagen Co. was able to:
Identify high-intent anonymous shoppers, expanding their email database with fresh and high-intent subscribers.
Penetrate previously untapped markets, resulting in a surge of abandoned cart revenue.
Increase customer acquisition rates, fostering greater loyalty and retention among their customer base.
Result
After using Instant Audiences for 30x days, The Collagen Co. were able to achieve highly rewarding growth alongside their existing Klaviyo flow setup:
Incremental Revenue: $150k+
Retargeted Shoppers: 20k
ROI: 62x
"Instant Audiences has amplified our email marketing strategy. Since we’ve worked with the Instant Team, we’ve continued to see fantastic results in email list growth and increased abandoned cart revenue. We can’t wait to see what’s next!"
- Nicole Mitrov, Digital Content Manager