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Email editor

Choose the exact reviews in your emails

Merchants can now choose the exact reviews that a review block shows, and the order they show in.

  • Before, a merchant could choose only products for a review block, and Instant picked the reviews. Merchants could not feature the review that they liked best.
  • Merchants who want a specific testimonial in a campaign can now pin it, in the position they want.
  • Pinned reviews stay in the email, and another review block in the same email cannot take them.
  • In the email editor, add a Review block (or select one), then click the pen icon next to Source.
  • "Choose reviews" now opens with source cards, the same as "Choose products". Choose *Pick your own, then click Next*.
  • On the left, search for products and select them. On the right, the reviews of those products show, grouped by product, with the highest rated first.
  • Tick the reviews that you want to feature, up to the number that the block shows (5 at most).
  • The picked reviews show in the *In email row at the bottom. Drag them to change their order, or click × to remove one. Unselect all* clears every pick.
  • Click *Save N reviews*. The email shows exactly those reviews, in that order, and the side panel says, for example, "3 selected reviews from 2 products".
  • With no reviews ticked, the block works as before and shows the best reviews of the products that you selected.
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